VIP...Very Individual Perception

Twice a year Cole Haan opens its doors to invite their clients in to enjoy a little VIP treatment, along with the added tidbit of a discount! It's a great way to connect or reconnect with our regular clients and also a nice way to introduce those who might be passing through for the first time. My mom also came up to Austin to join in on the fun...she always seems to fit right in :) This is the fifth event I've spent with my team and each time it gets more footloose and fancy free. The clients seem to really feel at home and enjoy hanging out in our little CH environment. I mean, who doesn't love bubbly and desserts? Most recently, corporate has allowed us to be inspired as individuals through our wardrobes. In return we hope to translate this creativity into our clients fashionable needs and expectations. I'm excited to see this atmospheric change progress, as you will notice in future posts as I highlight our associate's individual styles in correlation with our product. As a company we are heading in a new (innovative) direction. While we will appeal more to the masses, we get to put our individual (yet classic) twist on things for a change!


Fabulous shoes should be showcased in a fashionable way!

Having some fun in the ATX....

Cheers,

Em